This commencement address was delivered by Julie Lasky at the Cranbrook Academy of Art on May 9, 2008.
“Make it work,” on the other hand, is about deliberation; “make it work” recognizes the unlikelihood of perfection and the strong possibility of flawed performance. It’s based firmly in time; it represents limits. Most telling of all, it comes out of an age when remarkable athletes have been exposed as steroid users. This directive connects to a process, and the verb is constructive: “Make.” The items it alludes to are idiosyncratic and frequently lumpy articles of clothing — not perfectly machined Nike models or shoes. Sure, “Project Runway” is all about craft, but Tim Gunn could have used any number of catchphrases. This one really captures the ethos of craft, in both its material and mindful dimensions.
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Don’t worry about categories or definitions like craft, design, or art. Philosophers and magazine editors are happy to hammer them out for you, and you have better things to do anyway. One is to develop as many areas of expertise as you can without watering down what you’re good at. Diversity is a huge asset in any career, especially when the economy is on the rocks.
read whole speech at Design Observer.
